Car Magazine reveals beta CARmag Android application developed by Cytrus


Car Magazine reveals beta CARmag Android application developed by Cytrus

Last night Cytrus had the privilege of attending the beta launch of the Ramsay Media Car Magazine Mobile Application in association with Samsung Mobile and developed by Cytrus Technology. All the main folks were there, some words were spoken and good times were had by all.

The CARmagapp is a state-of-the-art Android application for fans of everything motorcar related and we believe it is going to be a game changer in the publishing industry and particularly in this vertical. The application brings the best of the CAR magazine as well as the CAR web sites together in one powerful, content rich yet simple to use application.

We at Cytrus regard smartphones and tablets specifically as the publishing medium of the future. You can take them anywhere, content is instantly accessible, the interactive experience is richer than traditional print media and let’s not forget … digital has significant eco benefits.

Our app combines:

  1. instantly delivered media-rich articles;
  2. interactive tools;
  3. highly relevant context driven content;
  4. personalization;
  5. reference databases and;
  6. social interaction with other readers, friends or publishers.

So what’s next … in the next 2 months we will focus on expanding the app’s capabilities to work with other services, including the introduction of some cutting edge tech and innovative concepts … but like the new cars released at the show … the details are under wraps.

We are extremely proud to be associated with Ramsay Media and Samsung on this project and look forward to being involved in the life-cycle of this splendid piece of technology going forward.